J-Spin at Asia Business Communications Association Conference on June 3,2011 in Shanghai, China

ABCA Conference 2011 Shanghai

The conference theme was How to Manage Communications in Asia. Experts from key Asian countries presented their valuable information in managing communication programs in their respective countries. David Huerta, J-Spin Inc. General Partner & Co-Founder delivered a presentation on the Japan market. Coverage of the ABCA Conference (Chinese) Eastmoney.com: http://finance.eastmoney.com/news/1586,20110607140713944.html Sohu.com: http://roll.sohu.com/20110607/n309522523.shtml

Expo Comm Wireless Japan 2011 Video Streams Keynote Speakers on BZ-cast

Expo Comm Wireless Japan (May 25-27,2011) is the largest and the only major exhibition that specializes in Wireless & Mobile Network. The 2011 event will showcase business development with wireless technologies, services and solutions. It will involve over 130 exhibitors and is expected to attract 55,000 visitors. Video of keynote speeches from Japanese mobile operators […]

J-Spin to represent Japan at Asia Business Communications Association Conference on June 3,2011 in Shanghai, China

The conference theme is How to Manage Communications in Asia. Experts from key Asian countries will share their valuable experiences in managing communication programs in their countries & regions. David Huerta, J-Spin Inc. General Partner & Co-Founder will present on the Japan market. http://www.bizcomms.asia/index.php?_m=mod_article&_a=article_content&article_id=127

Austriamicrosystems Selects J-Spin for Japan PR Campaign

Austriamicrosystems Selects J-Spin for Japan PR Campaign austriamicrosystems (SIX: AMS), a leading global designer and manufacturer of high-performance analog ICs, has selected J-Spin to run its ongoing PR campaign in Japan. Following a competitive pitch process, J-Spin will work closely with austriamicrosystems to oversee media relations, offer marketing support and provide strategic counsel in order […]

McLaren Selects J-Spin for the Launch of its New High Performance Sports Car the MP4-12C

McLaren Automotive, the new high-performance sports car company based at McLaren’s Formula 1 headquarters in the UK, has selected J-Spin Inc. to support its Japan media launch of its new high performance sports car the MP4-12C. The Japan market is expected to be one of McLaren Automotive’s key markets in the Asia-Pacific region. Globally, initial […]

Bridgestone’s Value Proposition

David Huerta contributes to IPRA’s Frontline online magazine Looking for ways to overcome the tough economic climate, Bridgestone supported the launch of its eco-friendly passenger tires with an internal communications campaign carefully designed to drive home the message that the new products should be sold on value rather than price. http://www.ipra.org/frontlinedetail.asp?articleid=1869

Case Study: Transmeta’s Crusoe


Start-up Takes on the Chip Market Industry Gorilla In Japan, outside of the IT trade industry, Transmeta was virtually an unknown start-up foreign company. Carrying out an aggressive communications campaign with limited local resources–compared to its competitors seemed like an overwhelming challenge. There was no established Transmeta Japan subsidiary, no local marketing resources, and only […]

Case Study: NuCORE Technology’s Clean Capture


Unknown Start-up’s Survival Depends on Success in Japan Market Silicon Valley start up NuCORE Technology (NuCORE) launched its first generation digital imaging chip set solution for digital cameras. Because Japan is the epicenter of the digital imaging, over 85% of all cameras produced worldwide are designed in Japan, the survival of NuCORE depended on whether […]

Case Study: Bridgestone’s ECOPIA


One shot to Communicate New Eco-Product Position to Technical and Enduser Audiences In Tokyo, on January 13, 2010, Bridgestone President Shoshi Arakawa unveiled ECOPIA EX10 tires, the latest products of its fuel-efficient ECOPIA tire brand. The launch of the new ECOPIA EXD 10 tires was a key part of  Bridgestone’s overall business initiatives to develop […]

Case Study: VMware’s vSphere 4


VMware vSphere 4 Launch Event Secures Validation by Bringing together Japan Customers and Key Media VMware Japan wanted to fully leverage customer successes and customer success to show value and validation of vSphere 4. Because vSphere 4 is a critical building block of VMware’s technology roadmap that brings cloud computing to enterprises. VMware needed to […]

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